PURE Demi Activator 950ml | Various Colours

Dedicated Activator for Smooth, Reliable Demi-Permanent Colour

Formulated to work with compatible PURE demi-permanent colour systems, supporting controlled colour development and consistent tonal results. Its creamy consistency allows for smooth mixing and easy application, helping colourists achieve even saturation, beautiful tone and shine across a variety of demi-permanent colour services.

• Designed for use with compatible PURE demi-permanent colour
• Supports consistent, controlled colour development
• Creamy consistency for easy mixing and application
• Helps achieve even colour saturation
• Ideal for toning, colour refreshing and grey blending
• Supports rich, luminous demi-permanent colour results