JOICO Defy Damage Protective Shampoo | Various Sizes

Protective Cleansing for Stronger, Healthier-Looking Hair

Gently cleanses while helping protect hair against the effects of daily damage. Ideal for colour-treated, chemically processed and damage-prone hair, it removes impurities while supporting strength, resilience and colour longevity, leaving strands soft, shiny and manageable.

• Gently cleanses without stripping essential moisture
• Helps strengthen and protect damage-prone hair
• Supports resistance against everyday hair damage
• Helps reduce breakage
• Helps preserve colour vibrancy
• Ideal for colour-treated and chemically processed hair
• Leaves hair feeling soft, smooth and manageable
• Enhances healthy-looking shine
• Complements the Joico Defy Damage haircare range

Directions: Apply to wet hair and massage into a lather through the scalp and lengths. Rinse thoroughly and repeat if required. Follow with Joico Defy Damage Protective Conditioner.