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Defy gravity with weightless volume and a natural matte finish
American Crew Boost Powder adds instant lift, grit and thickness for dramatic, textured styles. This anti-gravity volume powder is ideal for fine or limp hair, offering a flexible hold without shine. Its weightless formula absorbs into roots to create separation and height, and can be layered with other American Crew styling products for versatile styling power.
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Instantly boosts volume and texture at the roots
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Matte finish with no greasy residue
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Flexible, reworkable hold ideal for layering with other products
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Contains silica for lift and thickening, and citric acid to revitalise
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Lightweight and perfect for fine or thinning hair
Directions: Tap the puck a few times to loosen powder. Pour a small amount into your hand, then lightly sprinkle onto dry hair—focusing on the roots for maximum lift. Style as desired, and layer with other American Crew styling products for added texture and hold.
